العربية 
Electronic stores are one of the leading and profitable projects in the business field, as is the case for Souq. If you want to build an entrepreneurial project, you must create an online store.
What are electronic stores?
The online store is simply a platform for selling and buying goods from products, services or information via the Internet, a field that has flourished strongly in recent years after the rise of indicators of the number of electronic stores and online shoppers at the Arab and international levels, however we hardly see the successful ones at the Arab level except Little, and this may be due to several reasons, including the lack of educational content related to how to create electronic stores with their details, and some thought that it is an area that requires a large capital that is difficult to own in the beginning, and this is not correct. As required professionally, attractively, and in the shortest time.
An online store is simply a catalog with specific products with specific specifications. Its construction must have basic pillars while not neglecting the most important factor that is often the biggest factor in the success of electronic stores, which is customer service, ensuring their satisfaction with your products and speeding up problems solving, all of which enhances the confidence of the shopper in your store and earns you more customers.
Advantages of electronic stores from Raya Al-Rowad, the leading company in establishing electronic stores in Saudi Arabia
- Professional programming of electronic stores.
- Provide a complete control panel of the site administration.
- Providing a periodic sales reporting service.
- Add an unlimited number of products.
- The availability of various payment methods.
- Distinctive and effective design.
- Provide a marketing cart.
Why should you own an online store?
The field of e-commerce is one of the most successful and secured fields that open its arms to entrepreneurs. Internet shopping accounts for 10% of retail sales around the world, and this percentage is 15% every year. If you want to have a secured, safe, and profitable project, then e-commerce is the easiest way to achieve That is, as owning an online store means that you are the only control in the platform with all its elements. Unlike traditional retail stores, you will not enter the maze of searching for a partner, or waste a lot of time extracting government papers for the development or expansion of the store, or at the mercy of the trade market and its continuous changes. You are free here to design your internal pages, and you are also free in the type of products that you add to it, and also free with regard to product pricing.
Having an online store will not only help you control the image you want to appear in front of your audience, but it will also help you get to know your audience in a more professional and detailed way. The Internet is full of many wonderful additions that will help you analyze users’ data and preferences, and the online store also helps you build strong relationships with users, so you can easily communicate with your loyal customers and convince them of many discounts and attractive offers that help to keep them and increase their number as well. Electronic commerce is increasing compared to traditional commerce, as the former is preparing to occupy the throne of commercial transactions, while the latter is creeping to an end. Therefore, sticking to the old image of trade is nothing but a losing attempt to hold on to something that will eventually become extinct.
The online store helps you save your and your customers’ time by engaging in a lot of conversations and verbal dialogues with the aim of inquiring about products. All that they want to know will be available on your platform, whether it is the shape of the product, its details, or its features and the way it is sold and delivered, the online store also helps you to document your trade name in the cyberspace. Your presence on the Internet, especially if it is in the form of an online store, will help increase the confidence of your project, and the appearance of your name in the search engines as well, the online store also helps you the freedom to add, delete and amend the details of products, unlike traditional retail stores, you will not need to resort to workers To change the order in which products appear, add new ones, or remove some of them. With the online store you will be able to do this very easily, and with a few simple clicks.
By owning an online store, you can also have a financial accountant and an expert data verifier. You do not need to manually document all your financial transactions, as the site will do that automatically, and other applications will analyze this data and convert it into detailed information, all of these capabilities and more that the online store provides.
What should be available in the online store?
Global indicators are heading in favor of e-commerce growth, as it is likely that the volume of e-commerce transactions will reach 95% by 2040 AD, and the volume of sales will double to 4.5 trillion countries by 2021 AD, compared to 2017 sales, which were estimated at 2.3 trillion dollars. These statistics are not just huge predictions or promising figures, but rather a studied reality that is being worked on and developed. Any delay in keeping pace with him or not knowing its basics is nothing but planning for certain failure, the consequences of which you do not know yet. Therefore, the next things must be available in the online store:
First: There must be a suitable and reliable means of shipping, and to achieve this it is necessary to choose the best companies in terms of delivery speed and economic cost.
Second: There must be a secure payment method, and besides paying through your store, it is preferable to provide a payment service upon receipt, and this service is carried out by some courier companies and recently applied by international shopping sites because they are preferred by Arab shoppers.
Third: clear and strict policies, for example setting a privacy policy, terms of use, a policy of return products, and a buyer protection policy.
Fourth: A tight security system to secure payment processes and secure customer data. These systems can be purchased completely, as is the purchase of an anti-virus security program.
Fifth: a tight storage system, because products regardless of their manufacturing materials can be damaged in the case of wrong storage, which causes heavy losses.
Sixth: Customer support service to communicate with buyers, sometimes through a chat system, as it is faster in communication than phone calls or email.
What do you need to create an online store?
1- Choose a suitable domain name for your business
The first step before deciding to create an online store is to decide what the name of the activity will be, and, accordingly, its domain name. Never underestimate this process, choosing an easy and distinctive name that has not been reserved yet, is a very difficult process with more than 6 billion websites on the Internet that increase every day.
2- Selecting a suitable hosting platform
Web hosting platforms are like water and air for humans, as any website cannot continue to exist on the Internet without a special hosting platform, and this is what we explained in a previous article about web hosting that does not carry them as Raya Al-Rowad Company provides the best results in the field of web hosting.
3- Own an SSL Certificate
SSL certificate is one of the most important standards of security that must be available in your electronic platform, it helps to reassure your customers that this platform is safe to use, and is ready for financial transactions as well.
4- Create an online store on WordPress
WordPress is one of the best global platforms that help you create a website for you on the Internet, all you have to do is follow some simple steps, with which you will not need prior knowledge of programming rules, or establishing electronic platforms.
5- Add the products
After converting your website into a premium store, add products to it taking into account the following:
- The quality of the images you upload for each product.
- The power of the content for each product and its ability to attract and convince customers.
- Product details do not conflict with the product image.
- Integration of the details of the products so that there is no question the product has not answered.
- Avoid adding a product that you do not own.
- Avoid deceptive images that are irrelevant to reality.
- Avoid false and deceptive offers.
- Avoid setting a price that is not proportional to the product’s true value.
- Offer your customers financial facilities, in addition to attractive offers.
7- Choose the appropriate template
After adding the products, choose the appropriate template that helps to present it in an attractive and distinctive way to the audience. Take into account at this point that the template is appropriate for the type of audience you are targeting, as it is not reasonable to target your business with men, and use a pink female template.
8- Use additives
WordPress contains over 50,000 various plugins, many of which are made for e-commerce sites that will help you analyze and study your target audience. In addition to helping to regulate your visibility on search engines, and increase your own sales.
You think that the subject is difficult and a little complicated and that you will not be able to accomplish it in the ideal way, you do not have … Raya Al-Rowad Company creates the best electronic stores professionally and at the lowest prices. You only need to write to us and submit a request to create your own electronic store that will achieve what you wanted.
What Raya Al-Rowad Company offers in designing electronic stores
- Expressive and attractive interface design.
one language . - Add a second language (on request).
- An infinite number of pages.
- 5 slider photos on the main page.
- An endless number of e-mails.
- The website speed is very high.
- Receive an infinite number of visitors every month.
- Site content control panel.
- The ability to add articles.
- The ability to add photos.
- The ability to add videos.
- Free logo design.
- Free domain for one year.
- Free hosting for a year.
