العربية 
Many companies seek to create new and advanced marketing and advertising methods in order to distinguish them in deepening their brand in a way that enhances their position in the market and increases rates on them, and one of the most famous of those marketing methods that have been very popular during the recent period is the printing of Pop Up, Raya Al-Rowad is distinguished for its great role in printing pop-up for companies, exhibitions and conferences.
Definition of pop up
Pop-up is a stand that includes a chassis or its own structure with a number of sticks that are installed in the chassis, with slides, staples and magnetic, and there are many sizes of pop-up that differ according to its units, and there are many different shapes, designs and sizes of Pop-Up printing Up, which is provided by Raya Al-Rowad Company, with the finest and finest raw materials in the market that attract customers’ attention.
Also, Pop Up is a stand made of aluminum and iron with a set of slides (PVC). The design of the product or company is printed on those slides and the pop up stand is used in exhibitions, conferences, companies and events to display the advertising message. Annual exhibitions and conferences.
Importance of pop-up design and printing
Pop-up printing helps launch commercial campaigns for companies and exhibitions, in order to reach the largest part of the segment targeted by the advertisement, Pop-up printing is one of the most wonderful and most luxurious marketing means in advertising, printing and advertising for the largest companies and various conferences, where the advertising message is printed on pop-up slides With all its luxury and attractiveness, and therefore it facilitates the arrival of that advertising message and the introduction of the company, its products and its brands, and Pop-up is easy to install, disassemble and fold as well, and companies can use it more than once in exhibitions and conferences that you conduct, and Pop Up contains printing pictures For the company’s products or services, as well as printing the company logo or slogan.
Features of pop up stands
Pop-up is one of the best and most important advertising methods used in all fields. It is a frequently used mobile advertisement.
- It is characterized by its light weight, so it is easy to carry it from one place to another or from one event to another, and also to move it from one corner to another in the same place of the event.
- It consists of several slides and its solid components are parts, so it is easy to disassemble and put in a bag and easy to store. It is used in multiple events, conferences and festivals, not just one time.
- Various sizes meet all desires
- It does not take up space.
- Fixed height but width can be controlled.
Pop-up stand components and installation
It consists of (frame – stick – magnetic – stevener – PVC chips) These are its basic components, and there are subcomponents that we also need such as a hard cover bag (round or square shape) and flashlights to be installed on the stand when viewing in a dark place, and we design and program And printing the advertising message on the slides, and then installing the stand
- We single out the chassis
- Mount the stick vertically from base to top until pop up is loaded
- We install slats in the middle and in the curves (bends)
- Installing and cementing PVC chips using Stevener.
We note that the advertisement that has been designed will be on 3 units of slides and not a single piece of banner, and if we take into account when designing not to divide the letters of the word into two slides, but rather it must be from a separate word on one slide, and this applies to each image and to the logo and the name of the product or company or the name Event and occasion.
Why should you choose Raya Al Rowad for pop-up design?
Raya Al-Rowad Company is considered one of the best Saudi companies leading in the field of printing and advertising, because it uses the finest materials for pop-up printing in the Saudi market, as well as the distinctive services provided by the company, and the high accuracy of work by reviewing the exact sizes of the Pop-up design with the customer Before printing it to avoid any errors or distortions of the design after printing.
